Why is New Balance’s Made in UK so iconic?

New Balance continues to dominate the streetwear market with its high-end sneaker line, including collaborations and co-releases. While we continue to enjoy the variety of footwear today, the silhouettes that have brought the Boston brand to the forefront of the bustling footwear industry should not be overlooked. Let’s find out with Storepc why this line of shoes is so popular.

Along with New Balance’s MADE in the USA, now run by Aimé Leon Dore’s Teddy Santis, is a range of models manufactured at the UK’s Flimby factory located in a coastal village in Cumbria, North West England. New Balance’s UK production line dates back to the early 80s. 40 years on, many of the original designs continue to be loved today, such as the New Balance 991 joining the Flimby family in 2001.

Seen in a familiar fall tan and gray color scheme, the NB991 introduces breathable mesh fabric and a much softer pigskin suede fabric than the US-made versions – making a difference to uphold the prestigious British heritage shoe. Undeniably contemporary design and variations play a major role in its growing reputation. However, it is equally important to focus on maintaining the high quality of existing designs. Get the New Balance 730, one of the UK’s first old-school style successors to return to the market with the same premium style and signature color scheme, making them even more fashionable. favorite of former New Balance CEO, Jim Davis.

There are also a few more recent inventions that are slowly gaining the attention it deserves with the help of partnerships and celebratory themes, namely the New Balance 550 out. Released in 1989 but re-released in 2020. Despite having a bit of a Nike Dunk Low style, the “White Green” version of the NB550 quickly became a craze.

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