MILAN – On the eve of Italy going to the polls on Sunday for its first general election in five years, nearly 20,000 people gathered in the square in front of the Duomo. Although it was raining, they stood side by side, buzzing before a certain expected event. A stage of feats has been built in front of the soaring cathedral, flanked by floodlights and two giant screens. So what’s the Gucci show at? Here, let’s learn about this “strange” show with Storepc.

Gucci Spring - Summer 2023 collection:

After that, there was a parade of people wearing white life jackets. The Moncler 70th anniversary experience has begun, and it looks like the brand has invited the whole city (plus Colin Kaepernick) to come see it. Italy may have been on the brink of voting in its most far-right government in decades, but Italian fashion has gone in the opposite direction. Normally, the promise of the country’s first female prime minister, Giorgia Meloni, would make designers more inclined towards women and power and what it means to them (usually big roles), but this time not. This time, the obvious shift in vibes permeated the runway in a different direction. All united by precise technique and generosity of spirit. And the idea that there is no authoritarian designer here.

Watch the Gucci Milan Fashion Week SS23 show live

Sitting in the front row at Bottega Veneta, for example, Gaetano Pesce, the artist and architect who created a multicolor set of hundreds of unique chairs for the brand’s designer Matthieu Blazy, calls the concept This concept is a celebration of the diversity and difference that makes us all. Mr. Blazy later called it “the world in a small room”. He celebrated exactly that, during a tour of an everyday wardrobe variety show – Kate Moss in what looks like a plaid shirt over it white tank top and faded leather jeans.

Milan fashion week: Gucci puts 68 twins in matching looks

Goddesses and Rebels

This comes after Stella Jean returned to the catwalk – after a two-year absence to protest the lack of black designers in Milanese fashion – with her cross-cultural WAMI show, an acronym for “We” Are Made in Italy,” featuring work by five other designers as well as Haitian-inspired plantation costumes. After she ended the show with a frantic speech, she cried, “When it comes to civil rights and human rights, we are all members of the same party.”

Gucci, Prada open Milan Fashion Week with wildly different shows |  South China Morning Post

As for what the goddesses of liberty wear, well, it’s clearly the same thing as the rebels from the 1990s, freeing themselves from the tyranny of conservative preference. That means tasseled and initials black leather tops, taboo crop tops, animal prints over hipster jackets, and petite lace bras in color neon Barbie, complete with a veil covering the bride’s face.

Paris Hilton dressed her up in a sparkly pink crystal mini dress, which seems to be Teflon’s take on the recent trend to flip the narrative around women who have returned. cultural punching bag at the turn of the millennium. However, Paris is not the only famous blonde to appear as a guest. As seen in so many clips on social media, Kim Kardashian who collaborated on the show Dolce & Gabbana and its artists is forever!

Performance of the Twins

It infused the Gucci show, sure, called “Twinsburg.” Inspired by designer Alessandro Michele’s mother and her identical twin sister who helped raise him. The show featured 68 identical twins in all. Not everyone in the audience noticed it from the start, with tiger-striped boots under a chinoiserie pencil skirt with a shirt and fringed sunglasses. rhinestone; gray suit with pants turned into socks complete with garter belt; brocade and cheongsam sofas and 1940s Hollywood goddess robes by Lurex; Gremlins.

Then the twins reappear, reaching across the distance to hold each other’s hands, crossing the show space as one. This is a complete metaphor! Something that turned out to be quite convincing because it conveyed the idea that we are, in fact, stronger together.

Mr. Michele spoke later during his regular post-programme news conference, a reminder that “we have freedom. We fought to say that everyone has that right. And that, it’s time to fight again. He did it on the runway not with his clothes, which don’t really change with the seasons, but this time, what changed the whole show was the twins – later lifted. Level up to reveal an identical show going on on the other side.

Playing Twinsies at Gucci - The New York Times

Duplicate is a trend

One of those weird thoughts that goes on in fashion from time to time, just like every designer suddenly makes blue or, in the case of this season, designer pants with crop tops, Sunnei designers Simone Rizzo and Loris Messina are also juggling twins ideas, using them to explore the transformative power of fashion.

Among the audience, they gave models the opportunity to be more disruptive in basic clothing motifs (denim mini skirts, chinos, plus size jackets) and then just confidently walk down the street ice, their doppelgängers models then appeared in brand new, brightly colored parades.

Gucci sends 68 sets of twins down a double runway to steal the show at Milan Fashion Week

Then there’s Brunello Cucinelli, who this season introduced the concept of “doubles,” meaning easy-to-match pieces like a shirt and trousers in the same champagne-colored satin; Earthy knit dresses and cardigans with tiny sequins can shine brilliantly in the light. And at Jil Sander, Luke and Lucie Meier teamed up their menswear and womenswear, all the more effective to reveal a gracefully minimalist outfit that – along with some glamorous fringe evening gowns – was the panacea. The ideal antidote to Gen Z’s promiscuity has become so pervasive.

Gucci designer Alessandro Michele acknowledges the applause of the audience during the Gucci Twinsburg Show.

It all adds up to Walter Chiapponi’s blandly serene collection at Tod’s, reflected in the shadow of Anselm Kiefer’s towering installation “The Seven Heavenly Palaces”.

Read more: History of Gucci – the centenary symbol of Italy

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